Fashion Africa 254 is an international social business aiming to enhance the development of fashion industries in Africa and strengthen local markets. We invest in people through training by bringing expertise and knowledge between Europe and Africa.

2 is the code for this emerging and fascinating continent
54 is the number of countries we yet have to discover.

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The Mind Behind The Brand

New profile

Waridi Schrobsdorff

Born in Kenya, Waridi Schrobsdorff has built herself a thriving career in the international fashion business. She has been working as a model for over 24 years. She moved to Berlin in 1993 and has been living there since. Her expertise makes her a perfect consultant for events and projects related in the fashion sector and product management. By developing and running a bag label she also experienced the challenges on the creative side. As an ambassador for many african projects she is regarded a high profile and trusted voice for Africa.

She considers her challenge to be to question how progress can be made and to encourage a positive attitude of believing in the possibility of change. She is certainly successful in this goal.